Dewan Motors has officially opened Pakistan’s first ever BMW Retail.Next showroom in Karachi — a landmark moment that sets a new standard for premium car retail in the country.
The state-of-the-art showroom is a sales-focused facility that brings together the full BMW, MINI and BMW Motorrad experience under one roof, with a strong emphasis on excellence, customer satisfaction and a world-class retail environment. The opening marks a major milestone in Dewan Motors’ long-standing commitment to the BMW Group brands in Pakistan.
Dewan Muhammad Yousuf Farooqui, Group Chairman of Dewan Motors, expressed his pride at the achievement, saying that bringing Pakistan’s first BMW Retail.Next showroom to Karachi is a proud moment for the company and a clear reflection of their dedication to delivering exceptional experiences to BMW and MINI customers across the country.
The opening ceremony was also attended by Karim-Christian Haririan, Managing Director of BMW Group Middle East, who highlighted the significance of the occasion. He said the launch of Pakistan’s first BMW Retail.Next showroom is an important step in strengthening BMW Group’s presence in the Pakistani market and further elevating the premium customer experience. He added that Karachi is a dynamic city with a growing and discerning audience for BMW and MINI, and the Retail.Next philosophy is a perfect fit for the market.
The new showroom is designed around three core principles — people, purpose and progress — and is expected to redefine what premium car buying looks like in Pakistan, offering customers a seamless, modern and fully integrated automotive retail experience.
